

Our story
ADVANCED®gg was founded in 2018 by Peter Nguyencong and friends who met through the online gaming/esports community. With a passion for cognitive performance optimization, they were unsatisfied with what they saw in the supplement space, particularly items marketed towards gaming. In a market saturated with marketing gimmicks, unhealthy options, and questionable claims, the group set out on a mission: advance the gaming supplement market by producing innovative products that work exactly as advertised. Today, ADVANCED®gg is one the most globally recognized brands in gaming and digital entertainment.

What we do
ADVANCED®gg produces a line of premium performance supplements for the gaming and lifestyle communities. Whether you’re an esports professional, content creator, fitness enthusiast, student fighting through exams, or office desk jockey, ADVANCED®gg supplements can help you achieve peak performance. Featuring ADVANCED®gg Focus, the world’s first gaming supplement with a clinically tested esports ingredient.